WE ALL WANT TO ENJOY
OUR LAGER COLD.*

So here at Carling our boffins have developed a cold beer indicator, which lets you know when your Carling is ready to drink. No longer is cold measured by touch or taste alone, 'cold you can see' ensures that you never have to worry about giving your mates warm beer again.

Cold beer indicators will be available on all Carling bottles and cans this summer.

WATCH THE VIDEO!

* Source: Brand Benefits 2007, Virtual Surveys,
Men & Women 18-34, Dec 2006.